Advanced Typography / Task 3 (Type Exploration and Application)

June 25, 2023 - July 6, 2023 / (Week 8 -14)

Anandya Dewi Saputra / 0354651

Advanced Typography / Bachelor of Design (Hons) in Creative Media

Task 3 / Type Exploration and Application


LECTURES:

All lectures are completed in Task 1 Exercises


INSTRUCTIONS:



TASK 3 | Type Exploration and Application

In this project, we are asked to design a typeface based on our personal preferences. The finished product would be the designed typeface in its application.

Proposal slide: 


LETTERFORMS

After showing Mr. Vinod my proposal, he asked me what I wanted to work with and I chose the chili font from task 2 and we agreed. I began to sketch more alphabets but I heavily refer to a font that makes it too similar, Mr. Vinod then suggested that I don't refer heavily to or modify the font. 



Fig 1.0 Chili font sketch


I tried to refer to my handwriting and began sketching in Procreate. 



Fig 1.1 Chili font second sketch


I moved it to AI and made a bit of adjustment to the sizes and then continue to import it to FontLab, installed it, and tried it on AI again. 




Fig 1.2 Chili font progress




After a moment of looking back, I realized it was still looking very abstract and all over the place. I feel like I should refine it more so I tried doing the lowercase first while referring to the chili but at the same time making adjustments and more refinement.



Fig 1.4 Chili font lowercase 




Fig 1.5 Final uppercase and punctuation



APPLICATION

Since I'm doing a chili font, for the application I'm going with food merchandise. I wanna put my key artwork to have a spicy vibe, I then began creating the mockups.




Fig 1.4 Typework



Since I'm changing the whole font, I also changed the typework and post. 



Fig 1.5 Application



FINAL OUTCOME



Fig 1.6 Chili font




Fig 1.7 Chili font uppercase



Fig 1.8 Chili font lowercase



Fig 1.9 Chili font number and punctuation



Fig 1.10 Food bag


Fig 1.11 Food bag


Fig 1.12 Hat merch 


Fig 1.13 Food packaging


Fig 1.14 Food packaging 


Fig 1.15 Food packaging


Fig 1.16 Food packaging


Fig 1.17 Instagram account



Fig 1.18 Typework



Fig 1. 19 Chili font PDF




Fig 1.20 Application PDF




Download Chili font: Chili font - Google Drive


Application Instagram account: @spaycayyyy | Instagram


FEEDBACK


Week 10:

Don't heavily refer to a font especially since it could lead to plagiarism.


REFLECTIONS

Experience:

I struggle a lot with this task, for me, it's hard to keep consistent in finishing this one long assignment for the font since my health is in a not-so-great condition, but I feel relieved once I know that I'm capable of keeping consistent.

Observation:

I found that it's okay to refer to some random object but also extra refine it at the same time.


Findings:

I find that it's ok to restart all over since the first uppercase that I did was a total mess rather than forcing it to work.

FURTHER READINGS


Typographic Systems

Kimberly Elam 



Based on this book, I was able to obtain a deeper grasp of typographic systems. I'm also reminded of the value of design concepts like repetition, emphasis, and contrast in strengthening typographic systems.



Comments

Post a Comment

Popular posts from this blog

Design Principles / Final Project (Visual Analysis)

Image
 June 10, 2022 - July 1, 2022 (Week 11 - 14) Anandya Dewi Saputra / 0354651 Design Principles / Bachelor of Design (Hons) in Creative Media / Taylor's University Final Project / Visual Analysis LECTURES Visual Analysis Visual analysis is a method of assessing the ability of a land/landscape indicated by a visual change as a result of human activities, or it can also be defined as the physical carrying capacity of a land/landscape to absorb various development and management activities proposed by still paying attention to the quality and visual character. Visual analysis is a method of understanding art that focuses on an artwork's visual elements such as color, line, texture, scale, etc. Step 1 - Observation the technique of data collecting that enables an observer (manager, expert, analyst) to analyze a specific process and get insight into important process aspects. Step 2 - Analysis Analysis necessitates that you consider your observations and attempt to form claims about ...
Read more

Industrial Training / Internship

January 13, 2025 - February 28, 2025 / (Week 1-11) Anandya Dewi Saputra Bachelor of Design (Hons) in Creative Media / Taylor's University Industrial Training / Internship LECTURES In this module (industrial training), traditional lectures were not present since it is a work-based module, but the learning experience was quite deep and practical, laced with useful knowledge acquired at the hands-on level, in a real-world setting. I’ll convey my reflections and knowledge gained from this invaluable piece of work below. INSTRUCTIONS INTERNSHIP REPORT SLIDES REFLECTIONS The internship experience showed me a complete transformation that enabled substantial development both professional and personal. During this time, I faced many difficulties that helped me learn essential skills and vital career-related insights for my future professional development. Working on several design projects was the highlight of my professional internship because I designed TikTok frames and fan cam video edi...
Read more

Design Research Dissertation / Final Compilation

Image
September 27, 2024 -  / (Week 1 - 14) Anandya Dewi Saputra / 0354651 Bachelor of Design (Hons)in Creative Media / Taylor's University Design Research Dissertation / Task 1 (Draft Dissertation) INSTRUCTIONS For this part of the project, we are given the task of writing a literature review from 5 articles that link to our research. On top of that, we have to make a literature matrix to create the subheading of our research. We have to check if the article is written by scholars. This methodology section is supposed to explain the research approach, justification, and purpose behind it with appropriate citations. To conclude the review, think about the major trends and the main contributors. How are there gaps in the literature and whether the review should continue and be updated or are you satisfied that any further research would need to take a completely different approach. It is also mandatory to show our progression weekly to our lecturer. Literature Review Matrix At the start o...
Read more